If you have struggled in building your brand identity last year, it’s also high time to try different approach in establishing better brand recall and making your business more recognized in your area. One of the ways to set your business apart from competitors and gain more followers is through the development of brand identity through the signs you use in your store.
Hanging an electronic business sign in your store easily gives it a modern and updated look. If you have been using traditional printed sign, you can start giving your store an instant makeover by switching to LED powered open sign.
Advantages of LED open sign
Switching to LED is one of the most practical decisions you can make when it comes to store signage. It consumes little electricity compared to Neon but is more readable and catchy than printed sign. A bright LED open sign on your door can attract pedestrians and motorists even from long distance. This means more people will notice your business by exerting minimal effort on your part.
Aside from that, LED is also proven to last longer than other source of light and needs little maintenance compared to other type of lighted signs. When installed properly you can be sure that your investment can work for your advantage for many years to come giving more value to your money.
Reaching New Markets
If you were able to gain brand follower last year, why not take this year to expand your revenue and reach wider market by installing digital signage in your store? Aside from using open sign, you can also use scrolling LED sign or writable LED board to deliver useful content for your customers.
Most entrepreneurs in your area are surely deep into planning new strategies for 2014. Make sure your business won’t be left behind by updating your signage program and using efficient marketing tools to promote your business better.
If you’re into using LED for your business, check our website and find the business sign you need through our selection of LED powered signage for small to medium sized business.
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